Why not? Because the flushing has nothing to do with the brainwaves or entrainment, and everything to do with the expectations we bring to the use of entrainment. We didn’t watch that sunset with any expectations of face flushing. We didn’t have any of those expectations while listening to that music. In short, there is a cause generating the effect, but the cause is our expectations, (excellent Article here) not the entrainment.

When you listen to binaural beats/tones, you are actually listening to two slightly different pitched frequencies. Each frequency goes to each of your ears independently. When this happens your brain responds by creating a third tone, making up the difference between the two frequencies. This shift in frequency then shifts your brain’s consciousness and changes your state.

Building on guided imagery, you can also imagine yourself achieving goals like becoming healthier and more relaxed, doing well at tasks, and handling conflict in better ways. Also, visualizing yourself doing well on tasks you’re trying to master actually functions like physical practice, so you can improve your performance through ​​visualizations as well.
Unlike many traditional therapies for dealing with stress, anxiety, depression or cognitive impairment, entrainment does not require a focused effort from the person having the therapy, as the brain instinctively follows the frequency. This makes it a much more effective therapy for managing some of these challenging conditions, by automatically inducing a sense of relaxation and a reduction in negative physical and emotional patterns.

Alpha (12hz – 8hz) – Awake, but deeply relaxed. Simply closing your eyes will produce alpha brainwaves. This category is associated with daydreaming, visualization, imagination, light meditation. Brainwave expert Anna Wise called the alpha range the bridge between beta and theta. (More information can be found in Wise’ book The High-Performance Mind)
Each of us is unique, and what works well for me might be totally useless to you. Generically speaking, there are three types of meditation techniques. There are techniques that take your awareness outwards, techniques that take your awareness inwards, and techniques that do a little of both. People with exceptionally busy minds tend to do better with techniques that take awareness outwards since their minds naturally head that direction anyway. People with more contemplative natures tend to do better with techniques that take you inwards. The combination techniques are a “maybe” for just about anyone, but are usually best used when a person has some experience with meditation under their belt.
Recently developed entrainment software has been designed to correct specific imbalances in hemispheric activity associated with undesirable mind-states. For example, people suffering with depression often have more activity in the right hemisphere, and specially designed brainwave music decreases this activity while increasing activity in the left hemisphere, reducing depression.
For many of us, relaxation means zoning out in front of the TV at the end of a stressful day. But this does little to reduce the damaging effects of stress. To effectively combat stress, we need to activate the body’s natural relaxation response. You can do this by practicing relaxation techniques such as deep breathing, meditation, rhythmic exercise, and yoga. Fitting these activities into your life can help reduce everyday stress, boost your energy and mood, and improve your mental and physical health.
You may not always be in the mood for meditation when your thoughts are racing, though it is a powerhouse of a stress reliever; you may sometimes face relationship stress that isn't as well-managed by breathing exercises (another highly effective stress reliever) as it might be by learning communication techniques. Guided imagery is fantastic for before bedtime while games are an optimal stress reliever to share with friends.

Taking five minutes to reflect on how you pulled through other stressful situations like your last breakup or when you switched jobs can help you reconnect with your resilient side. In the moment, it may feel as though you'll never get over your present problem, but when you look back, you realize that you felt similarly before and found a way to overcome it. If you're going through a divorce or recently lost a loved one, you also may want to seek out a support group: Research on grieving presented by the Center for the Advancement of Health in Washington, D.C., suggests that talking with peers is even more beneficial than one-on-one counseling in the initial months after a loss.

Really great stuff here, man. Well done! Without taking anything away from the article it would have been great to have under one “roof” similar information about hypnotherapy and subliminals. I invested quite a lot in buying binaural cd’s but after reading your material I think that for short term effects isochronic tones rather than binaurals are the technology to go for now. For longer lasting and possibly permanent effects I’m not sure whether I should go for hypnosis or subliminals (or both). An article as well written and comprehensive as yours but focusing on hypnosis vs subliminals would have completed the circle for me. The stuff I’ve read so far on binaurals vs isochronics hasn’t really done it for me. Any chance you could give it a shot?
This blog was created from an interview with Joseph Kao, creator of iAwake’s Journey to the Center of the Self, and iAwake’s CEO John Dupuy, by Heidi Mitchell, who has been working with John for 11 years as assistant and editor. John introduced her to Integral theory and practice and brainwave entrainment enhanced meditation in 2007. Heidi is also a freelance editor of nonfiction books, blogs, and web sites. She can be reached at www.heidimitchelleditor.com.
Cory Allen [b. 1982] is a composer and mastering engineer living in Austin, Texas. His work focuses on the cultivation of human perception with the intent of altering the listener's state of consciousness. Allen's music is deep, patient, meditative, highly-conceptual and often composed by implementing self-organizing structures, rule-based performances, set pitch classes and a wide variety of instruments.
Just so, when you reach a state of meditation you don’t “keep digging”, so to speak. The hole has been dug. All that digging has done what it was meant to do. Once your technique has gotten you into meditation, STOP DIGGING! You’re there. If you keep digging you will frustrate your ability to remain in meditation for any significant period of time. Only resume your chosen technique if and when you slip out of the meditative state. If you’re human then you WILL slip out of that state again and again. Don’t worry about that. That’s how the process works for all of us mere mortals.
Alpha (12hz – 8hz) – Awake, but deeply relaxed. Simply closing your eyes will produce alpha brainwaves. This category is associated with daydreaming, visualization, imagination, light meditation. Brainwave expert Anna Wise called the alpha range the bridge between beta and theta. (More information can be found in Wise’ book The High-Performance Mind)

Just as stress can increase the risk for chronic diseases and other health problems, dealing with chronic conditions and poor health can increase the amount of stress one experiences. Stress also influences behaviors that affect health. Diet choices, sleep habits, and drug use are behaviors that are often negatively affected by stress (3). The APA’s 2011 survey showed that 39% percent of respondents reported overeating or eating unhealthy food because of stress, and 29% reported skipping a meal (3). In addition, 44% reported lying awake at night because of stress (3). On a positive note, 47% of respondents reported walking or exercise as a way of managing stress (3).

Therefore we are very receptive to new technology products that promise to improve our lives, or solve previously difficult problems, because of some new scientific or technological advance. This has created, in a sense, a marketplace of consumers that expect to be dazzled with technobabble they don’t understand, backed by assurances of legitimacy by the citing of research and association with professionals or professional institutions, and offering significant benefits. We are all, in a sense, waiting for that next product to improve our lives, and many of us like to feel we are on the cutting edge – getting an advantage over others by being savvy early adopters.
The most common way to use a brainwave entrainment is for a short-term benefit, to help guide your brain into a particular mental state at the time you need it.  In a similar way to how you might take a sleeping pill before bed to help you get to sleep, or maybe drink some coffee or an energy drink to help wake you up and give you a boost of energy.
Theta is very subtle. It is one of the most elusive and extraordinary brain states you can explore. Theta is a state of somnolence with reduced consciousness; you are neither fully awake nor asleep yet. It is also known as the “Twilight state” or “Stage 1 Sleep” which you normally only experience fleetingly as you wake or drift off to sleep. In the Theta brain state, your senses are withdrawn from the external world and focused on signals originating from within.

Theta brainwaves are next highest in frequency above delta and are especially important for many people using brainwave entrainment and meditation because theta waves are at a threshold, forming a link between wakefulness and the subconscious mind. Theta waves bridge between our awake self and the creative and insightful understandings from below our conscious awareness, and while they are not common in awake adults, they are normative for children under 13 years old. 

Binaural beats were discovered in 1839 by a German experimenter, H. W. Dove. The human ability to "hear" binaural beats appears to be the result of evolutionary adaptation. Many evolved species can detect binaural beats because of their brain structure. The frequencies at which binaural beats can be detected change depending upon the size of the species' cranium. In the human, binaural beats can be detected when carrier waves are below approximately 1000 Hz (Oster, 1973). Below 1000 Hz the wave length of the signal is longer than the diameter of the human skull. Thus, signals below 1000 Hz curve around the skull by diffraction. The same effect can be observed with radio wave propagation. Lower-frequency (longer wave length) radio waves (such as AM radio) travel around the earth over and in between mountains and structures. Higher-frequency (shorter wave length) radio waves (such as FM radio, TV, and microwaves) travel in a straight line and can't curve around the earth. Mountains and structures block these high-frequency signals. Because frequencies below 1000 Hz curve around the skull, incoming signals below 1000 Hz are heard by both ears. But due to the distance between the ears, the brain "hears" the inputs from the ears as out of phase with each other. As the sound wave passes around the skull, each ear gets a different portion of the wave. It is this waveform phase difference that allows for accurate location of sounds below 1000 Hz(9). Audio direction finding at higher frequencies is less accurate than it is for frequencies below 1000 Hz. At 8000 Hz the pinna (external ear) becomes effective as an aid to localization. In summary it's the ability of the brain to detect a waveform phase difference is what enables it to perceive binaural beats.
In the average person, the activity of one brain hemisphere is dominant over the other, called brain lateralization. This hemispheric imbalance leads us to experience the world in a black and white way, perceiving separation over connectedness. When brainwave entrainment is used to synchronize brainwave activity in both hemispheres simultaneously, a person can more easily integrate information from all parts of the brain and solve problems with greater intelligence and sensitivity.
Passively listening to binaural beats may not spontaneously propel you into an altered state of consciousness. One's subjective experience in response to binaural-beat stimulation may also be influenced by a number of mediating factors. For example, the willingness and ability of the listener to relax and focus attention may contribute to binaural-beat effectiveness in inducing state changes. "Ultradian rhythms in the nervous system are characterized by periodic changes in arousal and states of consciousness (Rossi, 1986).

This is not to say that entrainment cannot produce some physical effects, particularly negative ones. It is possible to induce epileptic seizures using entrainment, especially visual entrainment that employs flashing lights. That’s why people with seizure disorders are uniformly told to consult with their health care provider before using entrainment if they have a seizure disorder or some other serious medical condition.

Binaural beats are auditory brainstem responses which originate in the superior olivary nucleus of each hemisphere. They result from the interaction of two different auditory impulses, originating in opposite ears, below 1000 Hz and which differ in frequency between one and 30 Hz (Oster, 1973).For example, if a pure tone of 400 Hz is presented to the right ear and a pure tone of 410 Hz is presented simultaneously to the left ear, an amplitude modulated standing wave of 10 Hz, the difference between the two tones, is experienced as the two wave forms mesh in and out of phase within the superior olivary nuclei. This binaural beat is not heard in the ordinary sense of the word (the human range of hearing is from 20-20,000 Hz). It is perceived as an auditory beat and theoretically can be used to entrain specific neural rhythms through the frequency-following response (FFR)--the tendency for cortical potentials to entrain to or resonate at the frequency of an external stimulus. Thus, it is theoretically possible to utilize a specific binaural-beat frequency as a consciousness management technique to entrain a specific cortical rhythm.  
Research: the authors stated that qualitative electroencephalogram signatures needed to be developed for different disorders and tested using standard validated methods of psychological assessment. Larger RCTs were needed with clear inclusion criteria for participants. The RCTs should measure qualitative EEG, hormone levels and the time of day of the intervention. Interventions protocols should be clearly defined and the relationship between session frequency/ duration and outcomes should be explored. More studies of auditory stimulation were needed, as well as studies comparing different types of stimulation, monaural, binaural and isochronic beats and use of white noise versus music.