They came to the table with the idea that the entrainment track would “cause” them to be in meditation, which it doesn’t. Or they thought that having the specific brainwaves the entrainment program promotes would “cause” them to be in meditation. It doesn’t. If you really understand the principles above, you’ll understand why. If you don’t grasp why yet, read these principles again and consider what they really mean. The answer is there.
Delta is the lowest frequency range of .2Hz - 3Hz, corresponding to dreamless sleep, growth hormone release, healing and ultra deep trance. Effective in reducing migraines, chronic pain and blood pressure. By inducing a predominantly Delta state in the brain while remaining awake, you push your brain to operate in a truly unique state that literally forces greater neural adaptation and cross-connection between the regions of your brain.
The Transparent Corp forum – This forum is an invaluable resource for any brainwave entrainment user or enthusiast.  Most of the feedback is obviously focused on the Transparent Corp software, but with over 20,000+ posts now you can find answers to the whole array of brainwave entrainment questions on there.  (UPDATE: Sadly, the Transparent Corp forum has now been taken offline)
Many of our common symptom-soothing formulas are designed to take effect within 5-10 minutes if used properly. To get these fast-acting results, we recommend 3-4 droppers full, or 6-8 pumps, per use to start. If you are not yet feeling the full effect within the first 5 minutes, repeat the original serving. You can do this up to 4 servings back to back. Note that some of our formulas are tonics and are meant to work over longer periods of time.
Thanks Lorita. There hasn’t been any isochronic tones research that I’m aware of, for anti-aging, fat loss or attracting people, or any significant anecdotal feedback. You could combine positive affirmations or hypnosis scripts with isochronic tones to try and change habits and that could help with fat loss or build confidence to attract people. But it would be the affirmations and hypnosis doing most of the work, the isochronic tones would just be used to help relax the listener and put them in a more suggestible state. I don’t believe isochronic tones can affect those things, without being used in combination with some kind of vocal mental programming.
Most of our Royalty Free brainwave entrainment music uses an audio technology known as "binaural beats". These binaural beats are embedded in the music in order to bring about desirable changes in brainwave activity, thereby encouraging various states of relaxation, deep meditation or sleep. When played with headphones, you may be able to hear the binaural beats as a subtle pulsing sound beneath the music.
Pure tones played together interfere with each other when they are close in pitch but not identical. When each tone is sent to a different ear, there will not be any physical interaction between the waves, yet your brain still creates an interference inside your head: the so-called binaural beat. In order to create a binaural beat, each ear must receive its dedicated signal. Therefore, binaural beats only work through headphones.
The brain is composed of millions of specialized cells called neurons. Neurons send signals to other neurons using electro-chemical messengers called neuro-transmitters that attach to receiving sites located on the neurons themselves. There is a space between the end of the neuron and the receptor called the synaptic gap. As neuro-transmitter chemicals move across this gap, a small electrical charge is created. 
(Shannahoff-Khalsa, 1991; Webb & Dube, 1981). These naturally occurring shifts may underlie the anecdotal reports of fluctuations in the effectiveness of binaural beats. External factors are also thought to play roles in mediating the effects of binaural beats (Owens & Atwater, 1995). The perception of a binaural beat is, for example, said to be heightened by the addition of white noise to the carrier signal (Oster, 1973), so white noise is often used as background. "Music, relaxation exercises, guided imagery, and verbal suggestion have all been used to enhance the state-changing effects of the binaural beat" (Owens & Atwater, 1995). Other practices such as humming, toning, breathing exercises, autogenic training, and/or biofeedback can also be used to interrupt the homeostasis of resistant subjects (Tart, 1975).

The Neuro Programmer website, as is typical, is full of testimonials and vague references to research. I tried to track down the research they referenced, but could not find anything published or peer-reviewed by the authors named or on the subjects indicated. For example, they cite one study by Thomas Budzynski, but the only thing published by him that is listed on Pub Med is a small study on biofeedback published in 1969. The 1999 study they reference is not listed. Also – Budzynski has connections to another company – Theta Technologies – which sells similar technology.  (The exact nature of his connection is not clear, he was at least a consultant. He is also listed as the director of research for another company, Synchromed, LLC.)  This looks like just another in-house worthless study to support the marketing of a product.
This can help develop the ability to see energy fields around people and in nature, and it will also make it much easier to stay awake during your meditations. When your eyes begin to close, you simply have to open them back up again. Doing the meditations with your eyes open is a serious step up in exercising your brain, so go slow with that technique at first.
Brainwave entrainment is a colloquialism for such 'neural entrainment', which is a term used to denote the way in which the aggregate frequency of oscillations produced by the synchronous electrical activity in ensembles of cortical neurons can adjust to synchronize with the periodic vibration of an external stimuli, such as a sustained acoustic frequency perceived as pitch, a regularly repeating pattern of intermittent sounds, perceived as rhythm, or of a regularly rhythmically intermittent flashing light.