Maya Mendoza is a published author of 3 personal development books. She has run an NLP / EFT Practice for 29 years helping clients transform problems into personal power. Maya is also a accomplished copywriter and well known Digital Marketing & Social Social Media Strategist - Specializing in Google+ for business. She was named "best marketing consultant" in Glasgow, UK in 2013.  
By the 1980s, entrainment technology had merged with advancements in microelectronics technology, making it possible to develop even more sophisticated audio and visual brainwave entrainment products for the marketplace. In the last two decades, a number of scientific studies have reported brainwave entrainment as an effective remedy for ADD, academic learning problems, and improving memory and cognition.
In order to understand brainwave entrainment you first have to understand something about brain waves and electroencephalograms (EEG). Neurons are cells that communicate with each other through electrical conduction. When a neuron fires it creates a small electrical and magnetic field. These fields are far too small to measure by placing electrodes on the scalp, or even on the surface of the brain. The only reason we can detect the electrical fields of the brain is because many neurons are firing together – in synchrony. All brain waves that are measured by an EEG, therefore, represent a large group of neurons firing together.

Maya Mendoza is a published author of 3 personal development books. She has run an NLP / EFT Practice for 29 years helping clients transform problems into personal power. Maya is also a accomplished copywriter and well known Digital Marketing & Social Social Media Strategist - Specializing in Google+ for business. She was named "best marketing consultant" in Glasgow, UK in 2013.  
Isochronic tones are basically just a single tone with the volume being turned on and off at regular intervals. When you apply the same effects to music or a noise, it’s usually referred to as amplitude entrainment effects (in Mind Workstation anyway). When you apply the on/off effect to music or noise it’s usually done by targeting a specific frequency range in the sound and only turning that part on/off, leaving the rest of the music/noise untouched. What that does is allow parts of the music/noise to play without being distorted/interrupted, making it sound more pleasant to listen to. It produces a kind of fluttering sound as I like to call it and you can adjust the level of intensity.
This research investigates the brainwave entrainment process and aims to demonstrate the usefulness of such an approach within the framework of cognitive performance improvements. In the introductory part the theories regarding the neurophysiological structure and the psychological processing of the cognitive system are discussed, for each of their components that are considered to be relevant for this research. The hypothesis states that the stimulation with binaural beats and stroboscopic light, synchronized at 10.2 Hz frequency, will produce a positive change in cognition. The research variables are the cognitive performance (the dependent variable) and the brainwave entrainment (the independent variable). The brainwave entrainment program consists in the synchronized application of Alpha binaural beats and stroboscopic light, at a 10.2 Hz frequency, in a 30 minutes long session. The difference was made by the stroop effect based exercise that was used as a frame. There were 60 participants, divided into two independent samples. The two independent samples t test for the means differences was used in the statistical analysis. The obtained results by evaluations and by statistics confirmed this research's hypothesis, stating that the stimulation with binaural beats and stroboscopic light, synchronized at 10.2 Hz frequency, will produce a positive change in cognition.

If new stressors are challenging your ability to cope or if self-care measures just aren't relieving your stress, you may need to look for reinforcements in the form of therapy or counseling. Therapy also may be a good idea if you feel overwhelmed or trapped, if you worry excessively, or if you have trouble carrying out daily routines or meeting responsibilities at work, home or school.
Alpha is the next level down, between 8Hz - 12Hz, corresponding to being awake but deeply relaxed. It can be a little confusing that Alpha is lower than Beta, but it is named that way because Alpha was the first brainwave "discovered" (identified) by Hans Berger in 1929. Meditating in this state is very relaxing and most people find it very easy to become entrained in this frequency.
Brainwave entrainment is a colloquialism for such 'neural entrainment', which is a term used to denote the way in which the aggregate frequency of oscillations produced by the synchronous electrical activity in ensembles of cortical neurons can adjust to synchronize with the periodic vibration of an external stimuli, such as a sustained acoustic frequency perceived as pitch, a regularly repeating pattern of intermittent sounds, perceived as rhythm, or of a regularly rhythmically intermittent flashing light.
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