Well, except for one reason: The power of suggestion. If I give you a music track and tell you that it will cure your headache, you're more likely to report that it cured your headache than you are to say "Well it didn't effect my headache, but it made my short-term memory better." An interesting experiment would be to buy a binaural track claimed to induce drunkenness, for example; play it for five friends without telling them the claim, and then ask how it made each of them feel. Give them multiple choices to select from. Chances are they're going to respond all over the map. If you have a friend who is a believer in binaural beats, I suggest going ahead and setting up this little test.
Self-hypnosis incorporates some of the features of guided imagery and visualizations, with the added benefit of enabling you to communicate directly you’re your subconscious mind to enhance your abilities, more easily give up ​bad habits, feel less pain, more effectively develop ​healthier habits, and even find answers to questions that may not be clear to your waking mind! It takes some practice and training but is well worth it. Learn more about ​using hypnosis to manage stress in your life.
Entrainment guides our brainwaves into targeted ranges, but they are ranges we go through naturally many times every day. LifeFlow 10, for example, takes the brain to a 10Hz frequency. We experience this same frequency when closing our eyes and taking a deep breath, or when consciously relaxing physical tension in the body, or when we find ourselves lost in a daydream, or when we view a beautiful sunset, or when we find ourselves caught up in an especially peaceful bit of music. If there was a cause-and-effect relationship between these 10Hz brainwaves and our face flushing, then our face should also flush when we enter that daydream, listen to that piece of music, watch that sunset, or close our eyes and relax. The same brainwave patterns are present during all those activities as they are while listening to LF-10. But these other activities don’t bring on the same face flushing.
♥ ← This set of tones with the bird calls from Aotearoa is keeping me awake while I finish an essay I've been working on for the past four days. Focus beats + sounds I associate with morning = wakefulness. Still craving the bed, but at least I'm not falling asleep at my desk. Thanks myNoise, without you I'd probably be listening to music and distracted.

The pitch frequency measures and describes what a beat sounds like, i.e. does the isochronic beat have a deeper bass sound, or is it high pitched and sharper sounding? The beat waveform frequency describes how many times the beat is repeating per second, i.e. how fast it is beating. You don’t really need to concern yourself about the pitch frequency, as that doesn’t have a direct influence on brainwave entrainment and doesn’t play a part on the measurement on an EEG. I only mentioned it because you were referring to humans not being able to hear below 20Hz. I change the pitch frequency just to suit the mood of the track. For tracks that are to be relaxing, for meditation or sleep, I tend to use a lower pitch frequency so it sounds deeper and more relaxing and I never have that lower than 100Hz. For an energizing, high focus track I might use a more higher pitched 200Hz isochronic tone, because that is sharper sounding and less likely to make you feel sleepy. That’s all you really need to know about the pitch frequency.
The buyer / downloader of the royalty free brainwave entrainment music / downloads on this site assumes all risks in using the music, waving any claims against the owners of Royalty Free Meditation Music.com, its affiliates and its parent company, Spire Audio, for any and all mental or physical injuries. This includes all self-created suggestions for mood altering, brain wave states altering, and for self-improvement or motivation. The buyer/user also agrees to assume liabilities when other persons have access to the Binaural beats or any music / downloads and/or anything it produces, including WAV, MP3, files or CDs, whether for commercial or private use. In no case will Enlightened Audio.com, its affiliates and its parent company, Spire Audio, be liable for chance, accidental, special, direct or indirect damages resulting from the use or misuse of our music.
When the track is over you can continue to meditate without the help of the entrainment track.  When you are ready to get up, thank your Higher Self for the experience and remove your blindfold, keeping your eyes closed.  Stay seated with your eyes closed for a few moments, then slowly open them and take a moment to let your eyes adjust to your environment’s light. 
So, in summary, binaural beats certainly do not work the way the sellers claim, but there's no reason to think they're any less effective than any other music track you might listen to that effects you in a way you like. If they make you sleepy (like they all do for me), use them to go to sleep. If they relax you or get you amped, use them for that. But don't expect them to be any more effective than regular music. If someone you know claims that they are, put them to the test, and bust the myth.
Entrainment is a phenomenon seen is a wide variety of different natural circumstance. In the field of chronobiology, the study of biological rhythms in living organisms, entrainment is the synchronization of a circadian rhythm with the rhythm of an external pattern, such as the synchronizing of women’s menstrual cycles with the phases of the moon or with one another in a group.
I have seen 1.5Hz being linked to HGH, but also 4 or 5 other frequencies as well, so it’s difficult to know what may work if any. I haven’t seen any research relating to HGH and brainwave entrainment. It’s widely believed that 40Hz is the limit for achieving a brainwave entrainment effect, which is also where many believe the gamma frequency range begins. Once you get over 40Hz into gamma your brainwave activity isn’t likely to stay in sync with it. So from a brainwave entrainment perspective, I recommend high beta frequencies for increasing energy during workouts.
♥ Imagine a really bad ringing in your ear and the pain that it brought along or when your ear was throbbing with pain. Can you remember the sound coming from that ear? Probably not, since the pain was probably far more memorable. This sounds very similar to that, but it is not at all painful. Quite a unique experience, really. Try it out, but you need to be wearing earphones and have the volume up.

That said, I use binaural beats and isochronic tones to help me get over some hurdles, or as a pre-game to meditation. It’s far easier to go deep once my mind is operating on a certain frequency, or at least feels like it. It’s also way easier to get to that point than fighting my thoughts at times. Think of binaural beats and isochronic tones as heavy ammunition that you don’t always need, but is great to have in your arsenal when you really need it.


The brain will entrain to the strongest stimulus. If you combine binaural beats with isochronic tones, your brainwaves will entrain to the isochronic tones. If anything, when you combine the two I believe it makes the track less effective because it makes it harder for the brain to decipher between the two and synchronise to a single beat. There are lots of websites with compelling marketing about the benefits of combining the two together in some funky way, but I haven’t seen any research or lots of anecdotal feedback even to suggest it’s effective to combine them.

The functional role of neural oscillations is still not fully understood;[6] however they have been shown to correlate with emotional responses, motor control, and a number of cognitive functions including information transfer, perception, and memory.[7][8][9] Specifically, neural oscillations, in particular theta activity, are extensively linked to memory function, and coupling between theta and gamma activity is considered to be vital for memory functions, including episodic memory.[10][11][12]
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