The use of brainwave entrainment techniques offers many benefits for overall health and well-being, including improved emotional stability, increased cognitive function, and a deepening of creative insight. Much of this benefit derives from the hemispheric synchronization occurring as a result of entrained brainwaves. This effect happens when the electrical impulses in both hemispheres synchronized to the same frequency being delivered through the entrainment source.
Meditations that cultivate mindfulness have long been used to reduce stress, anxiety, depression, and other negative emotions. Some of these practices bring you into the present by focusing your attention on a single repetitive action, such as your breathing or a few repeated words. Other forms of mindfulness meditation encourage you to follow and then release internal thoughts or sensations. Mindfulness can also be applied to activities such as walking, exercising, or eating.

This is an extreme example, naturally, but the idea holds true even in situations that are not as extreme. This ties in very closely with Point #4 above. When you’re wishing to combine meditation and brainwave entrainment, if you’re practicing a meditation technique but not really paying attention to what you’re doing, or perhaps you are performing the technique wrong, whilst allowing your mind to drift off to wherever it takes you, it should come as no surprise that the entrainment track is not helping you achieve a state of meditation. That’s because in fact you aren’t really trying to enter meditation or because you’re specifically engaging in activities that prevent you from getting there.
Well, except for one reason: The power of suggestion. If I give you a music track and tell you that it will cure your headache, you're more likely to report that it cured your headache than you are to say "Well it didn't effect my headache, but it made my short-term memory better." An interesting experiment would be to buy a binaural track claimed to induce drunkenness, for example; play it for five friends without telling them the claim, and then ask how it made each of them feel. Give them multiple choices to select from. Chances are they're going to respond all over the map. If you have a friend who is a believer in binaural beats, I suggest going ahead and setting up this little test.

Entrainment is a phenomenon by which some external sensory stimulation synchronizes brainwaves differently than the native rhythm. The most obvious example of this is photic driving – during an EEG the subject will have a strobe light flashed before them at various frequencies. The purpose of this is to see if it will trigger seizure activity. In many normal subjects the brain wave rhythm in the occipital lobes, which is the visual part of the cortex, will match its frequency to the frequency of the strobe light. This specifically is called photic driving, but the phenomenon in general is called entrainment.

15. Melville GW, Chang D, Colagiuri B, Marshall PW, Cheema BC. Fifteen minutes of chair-based yoga postures or guided meditation performed in the office can elicit a relaxation response. Evid Based Complement Alternat Med [Internet]. 2012 [cited 2012 June 27]; Available from: http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3265094/?tool=pubmed. doi:10.1155/2012/501986.
This is not to say that entrainment cannot produce some physical effects, particularly negative ones. It is possible to induce epileptic seizures using entrainment, especially visual entrainment that employs flashing lights. That’s why people with seizure disorders are uniformly told to consult with their health care provider before using entrainment if they have a seizure disorder or some other serious medical condition.
Given that brainwaves control and connect such a vast range of human experience from thought to feelings to actions, it is easy to see how the deliberate control of brainwaves can affect mood, behaviors, motivation, and even physical health. Brainwave entrainment is a safe, simple, and scientifically proven method for quickly guiding the brain into a beneficial brainwave frequency to facilitate healthy sleep, lower stress, heal emotional problems, and improve physical health.
Binaural beats are the playing of two sine waves of close, but not the same, frequency into different earpieces of a set of headphones. The "beat" is heard as the brain tries to process them as a distinct sound, while taking into account the constructive/destructive interference. It is said to migrate brain waves to be closer to that frequency, like a sort of biological resonance, which is true. Of course the same can be said for listening to relaxing music help you relax, up tempo music to help you feel energetic, etc...

Subsequently, the term 'entrainment' has been used to describe a shared tendency of many physical and biological systems to synchronize their periodicity and rhythm through interaction. This tendency has been identified as specifically pertinent to the study of sound and music generally, and acoustic rhythms specifically. The most ubiquitous and familiar examples of neuromotor entrainment to acoustic stimuli is observable in spontaneous foot or finger tapping to the rhythmic beat of a song.

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