Alpha Waves (7-13hz) are associated with light meditation, peak performance, creativity and relaxed alertness. Your brain goes into this state naturally when you are daydreaming. Alpha waves also become more predominant when you close your eyes and relax your mind. This is the perfect state to be in for subliminal mind programming and enhancing your creativity.

When signals of two different frequencies are presented, one to each ear, the brain detects phase differences between these signals. "Under natural circumstances a detected phase difference would provide directional information. The brain processes this anomalous information differently when these phase differences are heard with stereo headphones or speakers. A perceptual integration of the two signals takes place, producing the sensation of a third "beat" frequency. The difference between the signals waxes and wanes as the two different input frequencies mesh in and out of phase. As a result of these constantly increasing and decreasing differences, an amplitude-modulated standing wave -the binaural beat- is heard. The binaural beat is perceived as a fluctuating rhythm at the frequency of the difference between the two auditory inputs. Evidence suggests that the binaural beats are generated in the brainstem's superior olivary nucleus, the first site of contra-lateral integration in the auditory system (Oster, 1973). Studies also suggest that the frequency-following response originates from the inferior colliculus (Smith, Marsh, & Brown, 1975)" (Owens & Atwater, 1995). This activity is conducted to the cortex where it can be recorded by scalp electrodes.  
When you play two separate frequencies in each ear, say 140 Hz and 149 Hz, the difference in frequency is 9 Hz. Your brain compensates for this difference and a third tone of 9 Hz is experienced. This will result in your brain being lowered or raised and tuned into the desired frequency. This is how binaural beats are produced. Headphones are essential for this to work.  
Also, don’t you think that the inherent hemispheric synchronization using binaural beats might be a positive benefit within itself? While it’s true that the huge majority of us use both sides of our brains most of the time, it’s also true that many of us are a bit polarized to one side or the other in general, or when doing a particular kind of activity or focus. I’ve found stimulating a more equally and consistently whole brain activity has it’s own benefits other than the entrainment aspect.
Since opening their online store in 2011, Binaural Beats Meditation has served “hundreds of thousands” of customers, according to James Matthews, the site’s customer happiness manager. “We continue to see an increase in interest… from individuals, but increasingly so from therapists using the music to help clients, health and wellness organizations, and businesses around the world.”

Some people deny there is any such thing as “spiritual”. Atheists, secular humanists, etc., do not as a rule accept the concept of the existence of things “spiritual.” For them the benefits of meditation are largely physical and/or emotional in nature. It is not my intention to dispute or attempt to change their views here. What I can say is that they are free to skip over any mention of things spiritual and focus on the physical/emotional aspects. Meditation is a broad enough discipline to encompass all these areas of our existence.
For many of us, relaxation means zoning out in front of the TV at the end of a stressful day. But this does little to reduce the damaging effects of stress. To effectively combat stress, we need to activate the body’s natural relaxation response. You can do this by practicing relaxation techniques such as deep breathing, meditation, rhythmic exercise, and yoga. Fitting these activities into your life can help reduce everyday stress, boost your energy and mood, and improve your mental and physical health.
These are just a few examples. This silly list literally goes on for pages and pages, and it is pure hogwash almost without exception. Unfortunately there are many people dealing with personal problems that read nonsense like this and want very badly for it to be true. Perhaps they don’t believe every word, but they believe or hope that at least some of it is accurate information. These hopes and beliefs contribute to the generation of false expectations, so that when listening to an entrainment frequency of 10.3Hz doesn’t clear up their stuffy sinuses they conclude entrainment doesn’t work. The digestion of such foolishness is an impediment to realizing the true value of entrainment.
Really great stuff here, man. Well done! Without taking anything away from the article it would have been great to have under one “roof” similar information about hypnotherapy and subliminals. I invested quite a lot in buying binaural cd’s but after reading your material I think that for short term effects isochronic tones rather than binaurals are the technology to go for now. For longer lasting and possibly permanent effects I’m not sure whether I should go for hypnosis or subliminals (or both). An article as well written and comprehensive as yours but focusing on hypnosis vs subliminals would have completed the circle for me. The stuff I’ve read so far on binaurals vs isochronics hasn’t really done it for me. Any chance you could give it a shot?

It may be that you had the volume too loud, but I would expect you to hear the effects of that straight after you’ve stopped listening, not on a day you haven’t used them. It might be something similar to muscle memory, where you suddenly remembered the sound and sensations it gives you as if you were hearing it again. I don’t know how long you’ve been using this type of thing for, but maybe it’s something that will settle down and disappear once you become more accustomed to the sound.
Well, except for one reason: The power of suggestion. If I give you a music track and tell you that it will cure your headache, you're more likely to report that it cured your headache than you are to say "Well it didn't effect my headache, but it made my short-term memory better." An interesting experiment would be to buy a binaural track claimed to induce drunkenness, for example; play it for five friends without telling them the claim, and then ask how it made each of them feel. Give them multiple choices to select from. Chances are they're going to respond all over the map. If you have a friend who is a believer in binaural beats, I suggest going ahead and setting up this little test.
Yoga involves a series of both moving and stationary poses, combined with deep breathing. As well as reducing anxiety and stress, yoga can also improve flexibility, strength, balance, and stamina. Since injuries can happen when yoga is practiced incorrectly, it’€™s best to learn by attending group classes, hiring a private teacher, or at least following video instructions. Once you’€™ve learned the basics, you can practice alone or with others, tailoring your practice as you see fit.
It should be stated that if we are listening to LifeFlow and we are intentionally seeking to enter into meditation, the chances are good that we will do exactly that rather than just being in a daydream or some other pleasant state. It’s no guarantee, but the combination of meditation and brainwave entrainment raises the odds that we will accomplish our meditative goal.
Anyone who has sought out different methods for enhancing cognitive ability will probably have come across a technique known as Brainwave Entrainment. However, it is a fairly niche area of brain training, meaning that this form of stimulation is often overlooked in favour of more mainstream methods. The following outlines what Brainwave Entrainment actually is, how it is used, and some of the benefits attributed to it.
When stress overwhelms your nervous system, your body is flooded with chemicals that prepare you for “fight or flight.” This stress response can be lifesaving in emergency situations where you need to act quickly. But when it’s constantly activated by the stresses of everyday life, it can wear your body down and take a toll on your emotional and physical health.
In addition to the exercise prescription, other characteristics of the exercise session (e.g., group vs. individual) and the individual also are important considerations. Because of health consequences associated with stress, high-stress clients are likely to be at increased risk for cardiovascular disease and cardiovascular events during exercise. Therefore, using the preexercise screening procedures outlined and endorsed by the American College of Sports Medicine is essential (1). Monitoring exercise intensity for those looking to “blow off steam” to reduce stress might be a concern when the client has high blood pressure or other cardiovascular risk factors that further the risk increase for cardiovascular events.
Both brainwave entrainment and neurofeedback deal with brainwaves, but the similarity stops there. Entrainment pushes your whole brain into a pre-determined state, while neurofeedback teaches you how to move specific parts of your brain on your own. It is the differeence between forcing the brain into a given position, and skills building so you can move it there yourself. 
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