A crossover RCT of a single session of theta stimulation in four healthy adults reported no significant improvement in verbal fluency or attention associated with the intervention and a reduction in immediate recall. Controlled comparisons reported significant benefit from the intervention in all three outcomes measured. Six pre/post studies reported significant benefit from the intervention for 19 of 28 cognitive outcomes.
This is not to say that entrainment cannot produce some physical effects, particularly negative ones. It is possible to induce epileptic seizures using entrainment, especially visual entrainment that employs flashing lights. That’s why people with seizure disorders are uniformly told to consult with their health care provider before using entrainment if they have a seizure disorder or some other serious medical condition.
This is an extreme example, naturally, but the idea holds true even in situations that are not as extreme. This ties in very closely with Point #4 above. When you’re wishing to combine meditation and brainwave entrainment, if you’re practicing a meditation technique but not really paying attention to what you’re doing, or perhaps you are performing the technique wrong, whilst allowing your mind to drift off to wherever it takes you, it should come as no surprise that the entrainment track is not helping you achieve a state of meditation. That’s because in fact you aren’t really trying to enter meditation or because you’re specifically engaging in activities that prevent you from getting there.
The idea behind CBT is this: If you can reframe the way you think about events in your life — for example, instead of panicking over a job change you choose to embrace it, prepare as best you can and seize the opportunity to start fresh — you can literally reduce the stress you wind up feeling from the event. CBT is useful for training us to avoid internal causes of stress, such as “all-or-nothing” thinking, jumping to conclusions, pessimism, having unrealistic expectations for ourselves, always expecting the worst-case scenario, and feeling guilt or shame over events that are out of our control. (11)
Binaural beats are auditory brainstem responses which originate in the superior olivary nucleus of each hemisphere. They result from the interaction of two different auditory impulses, originating in opposite ears, below 1000 Hz and which differ in frequency between one and 30 Hz (Oster, 1973).For example, if a pure tone of 400 Hz is presented to the right ear and a pure tone of 410 Hz is presented simultaneously to the left ear, an amplitude modulated standing wave of 10 Hz, the difference between the two tones, is experienced as the two wave forms mesh in and out of phase within the superior olivary nuclei. This binaural beat is not heard in the ordinary sense of the word (the human range of hearing is from 20-20,000 Hz). It is perceived as an auditory beat and theoretically can be used to entrain specific neural rhythms through the frequency-following response (FFR)--the tendency for cortical potentials to entrain to or resonate at the frequency of an external stimulus. Thus, it is theoretically possible to utilize a specific binaural-beat frequency as a consciousness management technique to entrain a specific cortical rhythm.  
Alpha Waves (7-13hz) are associated with light meditation, peak performance, creativity and relaxed alertness. Your brain goes into this state naturally when you are daydreaming. Alpha waves also become more predominant when you close your eyes and relax your mind. This is the perfect state to be in for subliminal mind programming and enhancing your creativity.
Brainwave entrainment is a field of study and endeavor founded in the same physiological and psychological processes that make music, drumming, and chanting so powerful as methods for transforming the mind and spirit and aiding in healing of the body. These processes involve how the electrical energy in our brains synchronizes with sounds and visual stimuli, producing a particular brainwave frequency and its associated mental states. 
The activity of neurons generate electric currents; and the synchronous action of neural ensembles in the cerebral cortex, comprising large numbers of neurons, produce macroscopic oscillations. These phenomena can be monitored and graphically documented by an electroencephalogram (EEG). The electroencephalographic representations of those oscillations are typically denoted by the term 'brainwaves' in common parlance.[4][5]