Most of these websites give some brief explanation of entrainment. The example you hear most often is that of Dutch polymath Christiaan Huygens, who in 1665, hung two pendulum clocks next to each other on a wall. He noticed that the pendulums eventually matched each others' frequency, but always in antiphase, opposite to each other, as if canceling each other out. He'd try disturbing one or setting them in sync, but they'd always return to the same antiphase synchronization. Huygen's experience is widely touted on binaural beat websites as a demonstration of how systems can become spiritually connected through some energy field. However, they misunderstand what happened, and have not read the full story. Huygens also tried taking one clock off the wall, and as soon as they were no longer physically connected to one another via the actual wall, the effect disappeared. It was not the proximity of the clocks to one another that created the entrainment; it was their physical, mechanical connection to one another. As each pendulum swung it imparted an infinitesimal equal and opposite reaction to the wall itself. With two clocks on the wall, the system naturally sought the lowest energy level, according to the laws of thermodynamics; and both pendulums would thus swing exactly counter to each other, minimizing the system's total energy.
The heart meditation is amazing. The recording of sound, vibration and guided words were heartfelt. I felt energy in waves as I listened and felt various sensations of heat, tingling, and muscular tension release as I become one with the recording.  A sincere thank you for making these recordings available to us in search of an enlightened path with the help of sound and vibration. 
A therapy that slows brainwave activity, helping to produce low-frequency waves, is likely to aid relaxation and sleep. But it’s not only lowering brainwave frequency that binaural beats may offer to sleep and relaxation. A small study (19 people) has found that exposure to binaural beats is associated with changes to three hormones important to sleep and well being:
These tones are similar in that they pulse like binaural beats. The difference is that they don’t need to be listened to using headphones as the pulse, or beat, is not generated by two different frequencies. The sound is an on/off pulse. Although you don’t need headphones to seperate the frequencies listened to, they are recommended. I’ve had just as much response to isochronic tones as I’ve had to binaural beats. I’d try both though, especially if you don’t respond to one or the other.
No, it isn’t, at least not in the way these people are thinking. Neither would any other entrainment product you could purchase for that matter. Part of the problem is the proliferation of utter nonsense about brainwave entrainment one can read all over the internet. There is one site in particular that comes to mind, and the contents of that site are often copied by other websites. It is a list of Hz frequencies with their corresponding (alleged) physical effects. The list runs on for many pages. I won’t bother with the link because you can Google it and find it for yourself if you feel the need for a good laugh, but here are some examples regarding meditation and brainwave entrainment from this site:
Because of the way they are created, there may be a positive benefit from listening to binaural beats without considering the brainwave entrainment aspect, but I haven’t seen any research on that. I first discovered brainwave entrainment through binaural beats about 10 years ago now, but they didn’t do anything for me. So I’ve never been a regular user of them. I believe isochronic tones are a more effective way to produce hemispheric synchronisation because they produce a much stronger response in the brain
“In order to get into a flow state, you have to calm a part of the brain, the posterior cingulate cortex, which is the source of what brain scientists call the default state, which is the non-focused state,” says Harris. “At any rate, it turns out that Holosync [binaural beats], when you listen to it, [calms that part of the brain] and so does traditional meditation. It’s just Holosync does it faster and more easily and more effortlessly. It turns down the posterior cingulate cortex and it enhances the other part of the brain that, when it’s enhanced, you can easily go into a flow state.”

As with meditation, mindful exercise requires being fully engaged in the present moment, €”paying attention to how your body feels right now, rather than your daily worries or concerns. In order to “€œturn off”€ your thoughts, focus on the sensations in your limbs and how your breathing complements your movement, instead of zoning out or staring at a TV as you exercise. If you’€™re walking or running, for example, focus on the sensation of your feet touching the ground, the rhythm of your breath, and the feeling of the wind against your face. If you are resistance training, focus on coordinating your breathing with your movements and pay attention to how your body feels as you raise and lower the weights. And when your mind wanders to other thoughts, gently return your focus to your breathing and movement.
Brain Wave Entrainment is any procedure that causes one's brainwave frequencies to synchronize with a periodic stimulus (sound, vibration or light) having a frequency corresponding to the intended brain-state (for example, to induce a trance, dreams, sleep or relaxation.) It is also called the Flicker-response because of how staring at a campfire or the flickering of a burning candle can lull you into a state of calmness and serenity. There was an extensive article on this phenomenon by Gerard Oster in Scientific American in 1973. It may sound novel, but in many ways, this is old tech.
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Nothing is more stressful than being unprepared. Get organized so you're ready for the next day, taking a few minutes to make a to-do list and clean up before you leave. Knowing you've got everything covered means you'll be less likely to fret about work in the evenings. When you come in the next morning, you'll have the sense that you're in control of the situation and can handle it. This sets a positive tone for the day, which can help you get more accomplished. (You can even turn your nightly beauty routine into a stress-relieving practice.)
In addition, Western culture reinforces thought and communication styles associated with the left brain hemisphere, which controls logic, language, and linear thinking in a majority of people, as opposed to the right hemisphere which controls brain centers for emotional, intuitive, creative, and non-linear thought processes. Note that a significant minority of people has the opposite hemispheric dominance than the majority of people.
Isochronic tones are the newest technological advancement in the field of brainwave entrainment. Isochronic tones are regular beats of a single tone. In fact, an isochronic tone is a tone that is being turned on and off rapidly at regular intervals, creating sharp and distinctive pulses of sound. This effect called “Amplitude Entrainment” tends to excite the thalamus and causes the brain to generate the same brainwave frequency (“frequency following response”) as the tone. The thalamus, vital structure lying deep within the brain, has multiple important functions: it is involved in sensory and motor signal relay, and the regulation of consciousness and sleep. Therefore, the use of isochronic tones is a very effective way to induce a desired brainwave state.
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Theta waves also have been observed in moments when a person recalls information from the past, and this may be what links them also to improvement in learning ability. We also experience theta waves when we go into automatic pilot mode, such as when doing a repetitive task like driving a familiar route where the mind become disconnected while you still drive safely toward your destination.
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Entrainment is a physics principle in which one rhythmic system falls in synchrony with another rhythmic system. If you’ve ever found yourself moving your body to the beat of your favorite song, then you’ve experienced entrainment in its most basic form. Besides music, this principle can be found all around you, probably more than you realize. Here are a few examples:
Set aside time in your daily schedule. If possible, schedule a set time once or twice a day for your practice. If your schedule is already packed, remember that many relaxation techniques can be practiced while performing other tasks. Try meditating while commuting on the bus or train, taking a yoga or tai chi break at lunchtime, or practicing mindful walking while exercising your dog.
The Frequency following response (FFR), also referred to as Frequency Following Potential (FFP), is a specific response to hearing sound and music, by which neural oscillations adjust their frequency to match the rhythm of auditory stimuli. The use of sound with intent to influence cortical brainwave frequency is called auditory driving,[39][40] by which frequency of neural oscillation is 'driven' to entrain with that of the rhythm of a sound source.[41][42]