Alpha Waves (7-13hz) are associated with light meditation, peak performance, creativity and relaxed alertness. Your brain goes into this state naturally when you are daydreaming. Alpha waves also become more predominant when you close your eyes and relax your mind. This is the perfect state to be in for subliminal mind programming and enhancing your creativity.
Binaural beats are auditory brainstem responses which originate in the superior olivary nucleus of each hemisphere. They result from the interaction of two different auditory impulses, originating in opposite ears, below 1000 Hz and which differ in frequency between one and 30 Hz (Oster, 1973).For example, if a pure tone of 400 Hz is presented to the right ear and a pure tone of 410 Hz is presented simultaneously to the left ear, an amplitude modulated standing wave of 10 Hz, the difference between the two tones, is experienced as the two wave forms mesh in and out of phase within the superior olivary nuclei. This binaural beat is not heard in the ordinary sense of the word (the human range of hearing is from 20-20,000 Hz). It is perceived as an auditory beat and theoretically can be used to entrain specific neural rhythms through the frequency-following response (FFR)--the tendency for cortical potentials to entrain to or resonate at the frequency of an external stimulus. Thus, it is theoretically possible to utilize a specific binaural-beat frequency as a consciousness management technique to entrain a specific cortical rhythm.  

Just as stress can increase the risk for chronic diseases and other health problems, dealing with chronic conditions and poor health can increase the amount of stress one experiences. Stress also influences behaviors that affect health. Diet choices, sleep habits, and drug use are behaviors that are often negatively affected by stress (3). The APA’s 2011 survey showed that 39% percent of respondents reported overeating or eating unhealthy food because of stress, and 29% reported skipping a meal (3). In addition, 44% reported lying awake at night because of stress (3). On a positive note, 47% of respondents reported walking or exercise as a way of managing stress (3).
Most capsules either contain powdered, dry herbs, or a tiny bit of liquid extract (gel caps). Tablets are powdered herbs that are held together by pressure and other chemicals. The beauty of liquid extracts, or "tinctures," is that they absorb quickly and the body receives the full benefit of the plant in a very bio-available solution. Liquids also allow you to customize your serving freely so you can best meet your needs at the time. Liquids are inexpensive and easy to swallow. The droppers and pump top dispensers are also convenient for when you're on the go.
In one study, researchers had a group of participants relax alone in a quiet, low-light environment following an exercise session. They split the group in two — one spent 20 minutes listening to theta-frequency binaural beats while the other listened to a carrier tone and monitored their parasympathetic (rest and relaxation) and sympathetic (fight or flight) nervous system activity. Researchers found the group that listened to binaural beats experienced an increase in parasympathetic activity and a decrease in sympathetic activity, along with higher rates of self-reported relaxation.

If brainwave entrainment leaves you with unwanted side-effects (see below) or discomfort, you’re probably encouraging a range of brainwaves that are already excessive in some area of your brain. The way around this is to get a brain map to see what your brain’s strengths and weaknesses are, and see what (if any) brainwaves could use some encouragement.