Slumping can be an outward sign of stress—not to mention that bad posture actually puts more physical stress on your body. “People who are overly stressed often display their worries in their body carriage,” Whitaker says. “Those who are weighed down with stress commonly have a poor posture or struggle with aches and pains in their body. They often slouch when sitting or concave their body inwards with rounded shoulders as they go about their business under the weight of the burdens they carry.” Taking a few seconds when you feel stressed to check your posture and sit up straight (like your mother told you) can help you feel better. “Studies show that poor posture is related to anxiety, depression, helplessness, and irritability, so keeping your chin up and shoulders back will help,” Dr. Serani says. Happy and confident people naturally tend to stand a bit taller. Here are the other stressors you didn’t know you had.
Research shows that binaural beats can literally drive brain activity into specific brain states (Gamma, Beta, Alpha, Theta or Delta). Without any effort and naturally, you would have your brain activity to synchronize with the binaural beat; it will become organized and coherent, and eventually, the left and right hemispheres of your brain will start to be balanced creating a very unique state called “hemispheric synchronization” (equal frequency and amplitude of the wave forms in both hemispheres). This extraordinary brain state is very powerful and normally unattainable without this kind of stimulation. Through the entrainment of brain waves, binaural beats can influence the brain in a very subtle way, inducing states of relaxation, sleep, meditation, creativity…

OK – so some of this is pretty common marketing hype. Consumers have become almost numb to such hyperbole. But still we see some of the common – almost ubiquitous – elements of pseudoscientific scams. The company claims that the device is “effort-free”, that the results are “rapid and long-lasting,” that it is the “most effective” method of its kind, and that it is useful for a broad range of applications (hey, why limit the market). I am used to such hype about dishwashing detergent, but find it intolerable when applied to a pseudoscientific device with medical applications.
With the binaural beats, this may be difficult to do since you need to listen to the twin frequencies and allow your brain to create a third one to bridge the gap. Ideally, you will be listening to these beats through headphones so carrying out other work may be challenge. However, with isochronic frequencies, the tone can be heard without headphones which means you can run the mp3 with a speaker and allow it to play in the background as you carry out your work. Of course, activities such as driving or operating heavy machinery should NOT be undertaken when you are listening to these tones because your attention is shared between the two tasks. Tasks like gardening or sewing or cooking can be done while your brainwave entrainment music is playing.

They came to the table with the idea that the entrainment track would “cause” them to be in meditation, which it doesn’t. Or they thought that having the specific brainwaves the entrainment program promotes would “cause” them to be in meditation. It doesn’t. If you really understand the principles above, you’ll understand why. If you don’t grasp why yet, read these principles again and consider what they really mean. The answer is there.
John Dupuy is the CEO of iAwake Technologies and travels internationally to teach and inspire on the subjects of Integral Recovery, Integral Transformative Practice, and the use of brainwave entrainment technology to deepen one’s meditation practice and in the treatment of addiction, depression, and PTSD. John is the founder of Integral Recovery® and his book Integral Recovery: A Revolutionary Approach to the Treatment of Alcoholism and Addiction  won the 2013 USA Best Book Award. John also hosts interviews with leading innovators in the spiritual technologies field on Spiritual Technologies 2.0 Live and co-hosts the popular Journey of Integral Recovery podcast.
Absolutely. Binaural beats were first discovered over 150 years ago, and their use in brainwave entrainment audio has been the subject of a great deal of scientific exploration over the last 35 years in particular. Millions of people use brainwave entrainment music to enhance their quality of life and to experience deep relaxation. In fact, brainwave entrainment technology is now used for more than just meditation. It is also used by a variety of practitioners and private users for improving self-confidence, stress relief, pain management, relaxation, improving and concentration and improving the quality of one's sleep. If you would like to read an objective third party report on binaural beats, please refer to this Wikipedia article.
Isochronic tones are the newest technological advancement in the field of brainwave entrainment. Isochronic tones are regular beats of a single tone. In fact, an isochronic tone is a tone that is being turned on and off rapidly at regular intervals, creating sharp and distinctive pulses of sound. This effect called “Amplitude Entrainment” tends to excite the thalamus and causes the brain to generate the same brainwave frequency (“frequency following response”) as the tone. The thalamus, vital structure lying deep within the brain, has multiple important functions: it is involved in sensory and motor signal relay, and the regulation of consciousness and sleep. Therefore, the use of isochronic tones is a very effective way to induce a desired brainwave state.

If brainwave entrainment leaves you with unwanted side-effects (see below) or discomfort, you’re probably encouraging a range of brainwaves that are already excessive in some area of your brain. The way around this is to get a brain map to see what your brain’s strengths and weaknesses are, and see what (if any) brainwaves could use some encouragement. 

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